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The Asphalt Art Initiative expands to more cities as new statistics point to improved pedestrian safety

the-asphalt-art-initiative-expands-to-more-cities-as-new-statistics-point-to-improved-pedestrian-safety

Bloomberg Philanthropies has announced a European expansion of its Asphalt Art Initiative on the heels of a new study from the organization and Sam Schwartz Consulting that revealed some eye-opening statistics about the improvement of blacktop spaces in urban areas. A total of 20 new cities will be given grants of $25,000 each as part of the program’s next round of funding, which has to date gone to fund 45 projects in 41 different locations across the United States.

The joint study of 22 different U.S. test cases revealed that arts-driven transportation projects produce, among other outcomes, a 50% drop in the rate of crashes involving pedestrians or cyclists, a 37% drop in the rate of crashes involving serious injury, another 25% drop in road rage incidents between pedestrian and motorist, and a 27% increase in drivers yielding to pedestrians who have the right-of-way, suggesting tremendous public health and safety benefits overall.

The Asphalt Art Initiative expands to more cities as new statistics point to improved pedestrian safety

Asphalt Art Initiative, Amsterdam. Lead artist: …

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